YO! Company - YO!How + Simon Woodroffe

"Know How" is everything in this world. Simon, along with the rest of the YO! team has learnt from both his successes and failures.

Whether it's public speaking, appearances on television and in the media, book and video publishing or training programmes for both large corporates and smaller entrepreneurial companies we call what we do and how we go about doing it YO! How.

For more information about Simon's Public Speaking and other activities, click on the buttons on the right, and to discuss in person please contact:

Nick Tardent
nick@yocompany.biz
+44 20 7224 0753

1967	Leaves school at 16 with 3 GSCE 'O' Levels
1970's	Roadie and stage manager. Stage manager for Vinegar Joe, The Sweet, and lighting technician for The Faces, Jethro Tull and Led Zepplin
1980's	Rocks... as a stage designer. His first big break came with Rod Stewart, then a string of spectacular shows from Motorhead to The Moody Blues
1985	Stages Live Aid - THE musical event of the last 20 years
1993	Fails Marriage
1990's	Tries new careers including selling TV rights to rock shows (successfully) and producing extreme sports videos (unsuccessfully). Spends time in the French Alps, and, finally... with the help of a Japanese friend has the idea for YO! Sushi
1997	Opens the first YO! Sushi in Poland Street. Within a week there are queues around the corner
1999	Wins Ernst and Young Emerging Entrepreneur of the Year
2000	Wins Catey UK Group Restaurateur of the Year. Launches The Book of YO!
2003	Sells majority stake in YO! Sushi to his management team. This gives him the time and funds to concentrate on YO! Everything. Launches YO! Japan with Alan Strang. Starts work on YOTEL
2003	Records 'Songs in The Key of YO!' with The Blockheads. Creates board and management team for YO! Ltd. Launches YO! How, a training and development consultancy for entrepreneurs
2005	Appears in BBC2's prime time Dragons' Den. Commences work on business tv concepts. Works with YOTEL to reach funding stage. Continues development of YO! Zone
2006	Works with YOTEL opening team towards 2007 launch. Commences work on YO! Home. Appears in Discovery TV's VIP Weekends with Ian Wright, ITV's Homes & Property and ITV's The Millionaire's Club
2006	Awarded OBE
2007	Opens the first YOTEL with Gerard Greene on 01 July

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